InternationalBusinessisquiteacomplexoperation,involvinganunderstandingofboththetheoreticalaspectandpracticalaspect.InternationalBusinesscomprisesallcommercialtransac-tions(privateandgovernmental,sales,investments,logistics,andtransportation)thattakeplacebetweentwoormoreregions,countriesandnationsbeyondtheirpoliticalboundaries.U-sually,privatecompaniesundertakesuchtransactionsforprofit;governmentsundertakethemforprofitandforpoliticalreasons.Itreferstoallthosebusinessactivitieswhichinvolvecrossbordertransactionsofgoods,services,resourcesbetweentwoormorenations.Transactionofe-conomicresourcesincludecapital,skills,peopleetc.forinternationalproductionofphysicalgoodsandservicessuchasfinance,banking,insurance,constructionetc.

Areasofstudywithinthistopicincludedifferencesinlegalsystems,politicalsystems,e-conomicpolicy,language,accountingstandards,laborstandards,livingstandards,environ-mentalstandards,localculture,corporateculture,foreignexchangemarket,tariffs,importandexportregulations,tradeagreements,FPI,FDI,TNCsmanagementandmanymoretop-ics.Eachofthesefactorsrequiressignificantchangesinhowindividualbusinessunitsoperatefromonecountrytothenext.

Iwouldliketoextendapersonalwelcometoyou.Becausethe「InternationalBusiness:Cases,ReadingMaterialsandExercises」provideauniqueandexcellentexperienceofandin-vestigationintointernationalbusiness.Inthiscase-studymaterials,wehaveinvestedhundredsofhourscreatingaseriesofdynamicandvaluableresourcesforinternationalbusinessstudents,internationalbusinesspeopleandteachersatinternationalbusinessschools.Webelieveyou􀆳llfindthiscase-studymaterialisanexcellentresourceforavarietyofyourglobalbusinessques-tionsandneeds,withparticularfocusonthosetopicsuniquetoworkingintheinternationalbusinessarena.

InternationalBusiness:Cases,ReadingMaterialsandExercisesoffersawellbalancedprogramofcases,readingmaterials,on-lineresources,discussionquestionsetc.,providingathoroughunderstandingofinternationalbusinessandbroadermanagementsubjects,whicharethenappliedtothedynamicsofaninternationalenvironment.Theprogramhasbeendesignedspecificallytoequipyouwiththeknowledge,skillsandin-filedtacticswhichyouneedtopur-sueacareerinaninternational(ordomestic)businesssetting,whetherthatmeansworkingwithalargemulti-national,asmallercompanyorevenyourownbusiness.Teachingonthefull-timeprograminvolvesacombinationofformallectures,groupdiscussions,tutorials,seminarsanddirectedreading.

InternationalBusinessisquiteacomplexoperation,involvinganunderstandingofboththetheoreticalaspectandpracticalaspect.InternationalBusinesscomprisesallcommercialtransac-tions(privateandgovernmental,sales,investments,logistics,andtransportation)thattakeplacebetweentwoormoreregions,countriesandnationsbeyondtheirpoliticalboundaries.U-sually,privatecompaniesundertakesuchtransactionsforprofit;governmentsundertakethemforprofitandforpoliticalreasons.Itreferstoallthosebusinessactivitieswhichinvolvecrossbor...

PARTONEAmazingIntroductionandOverview(1)
CHAPTER1AmazingIntroductionandGlobalization(3)
I.WHO
Discussion
Case:SeniorVP-theGlassCeilingofaChineseinWorldTopTNCs
ReadingMaterial:InternationalBusinessCareerRequirement
II.WHERE
ReadingMaterial:DiversifiedInternationalMarket:MiddleEast
III.WHAT
Case:Export「Air」-ChinaCarbonMarket(2013)
IV.HOW
ExtendedReading
V.WHY
ExtendedReading
PARTTWOCountryDifference(13)
CHAPTER2NationalDifferencesinPoliticalEconomy(15)
Case:FightBetweenDragonandElephant(2012)
ExtensionCase:HuaweiExitUSAForever(2013)
Case:EcuadorConfiscated99%OilProfitofForeignCompanies
ExtensionCase:GreyCustomsClearanceLeadsChineseBusinesspeopletoBankrupt
(2009)
Case:TCMFirmTriestoSurviveEUBan(2011)
CHAPTER3DifferenceinCulture(23)
Case:GayWifeofIceland􀆳sFemalePrimeMinisterVisitsBeijing(2013)
&SaudiArabiaBans「Gays,Tom-boys」fromSchools(2012)
Case:「HappyLife」ofNorwayMassKiller(2011)
ExtendedReading:GeertHofstedeCulturalDimensionsFactorFarce?
InternationalSuccessTips:BusinessMeetingGifts
CHAPTER4EthicsinInternationalBusiness(29)
Case:UnderlyingRulesofTNCs:
—BriberyScandals:GSK(2013)VSSiemens(2008)
ExtendedReading:WhatIsaCountry􀆳s「CorruptionPerceptionIndex」(CPI)?
Case:DeadlineofGlobalTaxHeavens(2010)
ExtensionCase:ForeignAccountTaxComplianceAct(FATCA)2014(肥貓法)
Case:Monsato:GMOMonopolyWorldwide
Case:Coca-ColaHasDonatedMoreThan$3-2MilliontoDefeatGMOLabeling:Boy-
cotttheSodaEmpire(2014)
Case:OverTwoMillionUKPublicSectorWorkersStrike(2011)
Case:Thailand􀆳s$7BillionGlobalSeafoodIndustryRunsonBrutalSlaveLabor(2014)
PARTTHREETheGlobalTradeandInvestmentEnvironment(47)
CHAPTER5InternationalTradeTheory(49)
Case:NewMercantilism?
Case:FinancialArbitrageViaHongKong/ChinaTradeIsExpanding(2016)
CHAPTER6ThePoliticalEconomyofInternationalTrade(52)
Case:Zero-TariffPlanbyUSA(2002)
Case:Sino-AfricanTrade&InvestmentBoom
Case:FarmersDefendControversialEUSubsidies(2010-2013)
ExtendedReading:IsJPMorganaFarmer?
Case:EsquelSearchImportQuotasWorldwide
CHAPTER7ForeignDirectInvestment(58)
Case:FromJVtoWhole-OwnedSubsidiary(2002)
Case:ShanghaiAutoM&ASsangyongMotorKorea(2009)—4000millionLoss
Case:CFIUS-FoeofChineseTNCs(2012)
Case:CHALCOM&ARioRinto:FailureandLessons
ExtendedReading:RioTintoEspionageCase
Case:FDI&OFDIofChina(2013)
CHAPTER8RegionalEconomicIntegration(65)
Case:ShanghaiFTZ(2013)
ExtendedReading:China-ASEANFTA(2010)
ExtendedReading:CEPA(2003)
PARTFOURTheGlobalMonetarySystem(69)
CHAPTER9TheForeignExchangeMarket(71)
Case:SamsungHedgingStrategyTechnicalAnalyst(2012)
Case:SorosAttackJPY(2013),HKD(2007)&GBP(1992)
ExtendedReading:LinkedExchangeRateSysteminHongKong
CHAPTER10TheInternationalMonetarySystem(76)
Case:IMFDoesMoreHarmthanGood?(2014)
ExtensionCase:BRICsSetUpitsOwnIMF?(2014)
Case:NewReserveCurrencytoChallengetheDollar(2011)
Case:RMBtoBeThirdLargestInternationalCurrencyby2020(2014)
Case:$4TrillionInternationalReservesDilemma(2014)
Case:ChineseGrandma:GoldRollercoaster(2013-2014)
CHAPTER11TheGlobalCapitalMarket(83)
Case:China􀆳sBankingPickUpStrategicInvestors(2005&2011)
Case:AlibabaListing—TheLargestIPOinUSA(2014)
ExtensionCase:LDKlistinginUSAandBankruptcy(2013)
Case:KODA(KnockOutDiscountAccumulator)累積期權
—theBillionaireKiller
PARTFIVETheStrategyandStructureofInternationalBusiness
(91)
CHAPTER12TheStrategyofInternationalBusiness(93)
Case:HuaweiTunesStrategytoStayAheadinEurope(2013)
Case:Haier:InnovationandGlobalizationStrategy(2005)
Case:HowdidLenovoBecometheWorld􀆳sBiggestComputerCompany?(2013)
CHAPTER13TheStructureofInternationalBusiness(99)
Case:Dual-StructureofTNCsinChina:ConflictsandDilemma
Case:Matrix:FromtheBesttoGive-up
ExtendedReading:GIE(GlobalIntegratedEnterprise)
—DiscussHowIMBSaved45MillionUSD
ExtendedReadingBook:WhoSaysElephantsCan􀆳tDance?
CHAPTER14EntryStrategyandAlliance(104)
Case:AirlineAlliance
Case:McDonald&KFC
ExtendedReading:Franchising
PARTSIXInternationalBusinessOperations(109)
CHAPTER15Exporting,ImportingandCountertrade(111)
Case:ChinaRestartBarterTradeofPetroleum(2007)
Case:ChinaFactoriesSufferedfromExportFall(2014)
ExtendedReading:TaxRefundinChina
ExtendedReading:ExportHands-onExperiences
InternationalSuccessTip:SpecimenCopyofAgreement
CHAPTER16GlobalProduction,OutsourcingandLogistics(121)
Case:Wal-mart:KeystoSuccessfulSupplyChainManagement
ExtendedReading:VirtualEnterprise
CHAPTER17GlobalMarketingandR&D(125)
Case:Suppliers&Channel:Win-winorZero-sum?
Case:TheRebelofNokiaChannelMembers(2011)
Case:FantasticPriceEscalation(2014)
Case:CarrefourExitedWorldwide?
InternationalSuccessTips:TheInternationalTakeoffofNewProducts:
—theRoleofEconomics,CultureandCountryInnovativeness
CHAPTER18GlobalHumanResourceManagement(130)
Case:ExpatriateFailure:TimetoAbandon?
Case:DellExecutivesFleetoLenovo(2013)
CHAPTER19AccountingintheInternationalBusiness(133)
Case:LeverTemptation+RegulatoryIndulgence:
—WallStreetFallonHisHands(2008)
Case:EnronScandal(2001):AuditFailure
Case:BP:FromOilSpillingtoFinancialReformKilling(2010)
Case:Ernst&YoungCaughtinTaxEvasion(2013)
Case:EntrepreneurAccusedofBiggest-EverTaxScam(2013)
—TelecomInvestorChargedwithFailingtoPay$200Million
CHAPTER20FinancialManagementintheInternationalBusiness(144)
Case:What􀆳sGoingWrongatSearsNow?(2014)
ExtendedReading:CorporateFinanceandCareerRequirements

PARTONEAmazingIntroductionandOverview(1)
CHAPTER1AmazingIntroductionandGlobalization(3)
I.WHO
Discussion
Case:SeniorVP-theGlassCeilingofaChineseinWorldTopTNCs
ReadingMaterial:InternationalBusinessCareerRequirement
II.WHERE
ReadingMaterial:DiversifiedInternationalMarket:MiddleEast
III.WHAT
Case:Export「Air」-ChinaCarbonMarket(2013)
IV.HOW
ExtendedReading
V.WHY
ExtendedReading
PARTTWOCountryDifference(13)
CHAPTER2NationalDifferencesinPoliticalEconomy(15)
Case:FightBetweenDragonandE...